All codes at one glance: what is each feature for?
With the new discount codes and friendslists, you now have more options for customising your events, inviting VIP guests and managing special offers. To help you keep track of everything, we explain the three code features below, and when it is best to use each one.
Overview:
|
Feature |
Purpose |
|---|---|
|
Offer price discounts for selected target groups |
|
|
Hide categories or tickets and make them visible only to authorised persons |
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|
Individual codes printed on tickets for external systems (e.g. access control, CRM, POS systems) |
Discount codes & Friendslists – For discounts and personalised invitations
What is it?
Discount codes grant price reductions in CHF or %. Combined with a direct link, you can display them as a Friendslist and present them in a personalised way (with image & text).
Typical use cases:
- Discount promotions & social media campaigns
- Influencer or crew codes
- Friend discounts via direct link with visible notice
Highlights:
- Percentage or fixed discount
- Redemption limits possible
- Direct link with image/text & Friendslist design
Access keys – Protect hidden categories
What is it?
An access key locks specific ticket categories (e.g. VIP or Member). Only those who know the key can see and book them.
Typical use cases:
- VIP or crew tickets
- Member or sponsor areas
- Internal presales
Highlights:
- Categories are completely invisible without the key
- Limits possible per key (e.g. max. tickets per person)
- Direct links supported: accessCode=YOURCODE
Codes on tickets – Individual codes for external systems
What is it?
With this feature, an individual code is printed on each purchased ticket – for example for access control, prize draws or partner goodies.
Typical use cases:
- Cashback or voucher promotions with partners
- VIP lounges or cloakrooms with code-based access
- Merchandise or afterparty entry via ticket
Highlights:
- Code appears on the ticket & in the confirmation email
- Can be linked to URLs (e.g. redeem a code)
- Codes can be uploaded (Excel) or generated automatically
Good to know:
- You’ll find all features under «Codes» in the Cockpit.
- Only organisers can create, edit or assign codes.
- Access keys & discount codes are available in the Plus/Pro package.